Knowing what your brand stands for is one thing. Putting it into practice in every interaction is another. Is your brand influencing the right moments where customers engage with you? Where are you getting it right, and more importantly, where are you not living up to your brand’s potential?
Sullivan is offering a custom Journey Mapping Workshop tailored to your specific target audience and business needs. The workshop can help you create a customer-centric mindset and uncover opportunities to create a better customer experience.
Lynn is the customer’s ultimate advocate. She constantly looks for ways to bring simplicity through experiences that clarify, engage, and inspire action. She’s an expert at bringing financial offerings to life in surprising and delightful fashion, including work for American Express, Bank of America Merrill Lynch, CAN Capital, and beyond Financial Services with work for Duke University and Weill Cornell Medicine.
Lauren has never met a complex marketing challenge she didn’t love tackling. She spent 10 years as a strategist helping companies like Charles Schwab, American Express, Liquidnet and Cornell Tech create and implement ideas for standing out in their market and building relationships with their customers.
John leads our creative vision for all engagements, thinking about the brand experience every step of the way. He works closely with our strategists, writers, designers, and technologists to ensure the brand comes to life at the moments where customers engage and has led engagements with a wide range of blue-chip companies, includingAmerican Express, Cornell Tech, IBM, and TD Ameritrade.